Assume, based on comparable deals, that GetJenny sold a 20% equity stake in their company to Dubai Angel Investors.
Price startup = price deal / equity stake sold.
Then GetJenny is priced at €2 million / 20% = €10 million post-money.
Assume, based on comparable deals, that Dubai Angel Investors wants to have a shot at making 10x on their investment.
Exit value = price startup * money multiple.
Then Get Jenny’s €10 million valuation requires a €10 million * 10 = €100 million exit value.
Assume, based on comparable European enterprise software companies, that GetJenny trades at 5x revenue at exit.
Annual revenue at exit = exit value / revenue multiple at exit.
Then GetJenny’s €100 million exit value requires €100 million / 5 = €20 million in annual revenue at exit.